It might be peak tourist season in the Mediterranean, but empty restaurants and hotels in Turkish holiday staple towns tell a different a story – locals and tourists alike choose to vacation in neighboring Greece, a more affordable option due to astronomical price hikes in the Turkish hospitality sector, surpassing the already high inflation rate of 71.6%.

The hospitality industry in Turkey accounts for a third of the services economy, so restaurant and price increases of 91% come with dire consequences for the business: frustrated citizens express their discontent on social media, sharing exorbitant receipts for simple meals and ice cream treats in beloved coastal resorts such as Bodrum and Cesme. Meanwhile, Turks vacationing in Greece report paying much less for what is, essentially, a very similar Mediterranean environment.

Contributing to the trend, a fast-track visa-on-arrival to a number of Greek islands near the border, namely Lesvos, Chios, Samos, Kos, Rhodes, Leros, Lemnos, Kalymnos, Kastellorizo and Symi was introduced in March as part of continuous diplomatic efforts to reduce tensions and foster peaceful relations between the two countries. The visa scheme was wildly successful from its launch, with over 20,000 Turkish citizens visiting during the first ten days of April. At an affordable €60, the visas are valid for up to seven days on a single entry.